Read the requirment carefully and finish on time Essay

Read the requirment carefully and use up on time - Essay Example59). According to the confederacys handbook (1935, p 10), the company began its business by erecting numerous roadside dangers and other warning signs. The company was in management of road signs until early 1930s when the local authorities took control of the signs. The achievements gained by the company were destroyed when approximately of their road signs were destroyed during the Second World War. By then, the company had erected approximately 6,500 direction signs and 15,000 village signs (The gondola Association Handbook). The company published an AA Members Special Handbook in 1908. By exploitation the handbook, the companys clients could find the location of AA agents across the country and mechanics. The clients besides received free healthy go for one year (Pass more(prenominal) 2003, p. 62). The company has grown from a lilliputian company to become on the leading companies in the world. The motor in surance service has grown to become one of the largest in capital of the United Kingdom and the United Kingdom at large. The insurance industry is experiencing growth that is generated by new entrants with new products and modal value of doing things. It is due to these factors that the company needs to explore means of ensuring that it remains among the best service providers in this industry. nerd Analysis Strengths The Automobile Association has various strengths that it can exploit to gain a competitive jar against in the market. The first strength the company has built over the years is its reputation of being authoritative in providing services. The companys clients need not worry when they are in some bring of discomfort since they trust in the company to deliver. The company is also renowned for having adequate and competent staff. This includes qualified mechanics for the garage sections and the staff in other areas. Weaknesses Despite having the above notable strength s, the company also has some weaknesses that can be exploited by the competitors. The competitors in the British market arise from firms much(prenominal) as RAC and Green Flag and Direct Line and a host of many other small players (Harison & John, 2008). The second placed RAC is becoming a serious threat to the existence of the company. The company offers all the services that the Automobile Association offers in addition to security services. This therefore means that the company has a more complete package than the Automobile Association even though they are still young in client size. The second weakness of the company is the high employee turnover. On one hand, the rivals lure some of the employees forth from the company with huge salaries. Since the Automobile Association is renowned for having top class employees, the competitors target these employees instead of attempt to breed their own. On the other hand, some of the employees such(prenominal) as mechanics use the money from their nest egg to open their own businesses using the reputation of having worked for the Automobile Association. Opportunities The current economic condition is tough on some people. This people however require motor insurance and other related services. These types of people pull up stakes therefore look for cheaper options that also provide quality and reliable services. The company can gain from such people by introducing products for all classes of people. The other option that could be more profitable is for the company to link up with one of the competitors such as RAC. This would